Design thinking is a powerful thinking tool that could drive a brand, business or individual forward positively. It is also a part and parcel way of thinking that designers go through in their minds in every single design project.
Thinking like a designer can transform the way organizations develop products and services on the front end while improving processes and strategy to the backend. It is a way of simply thinking and ideating on a solution to address a problem or better meet a customer need. It is a process focused on solutions and not the problem.